Sam and Beth Insalaco, Yeah! Buffalo

Non-working Members

Beth is the photographer behind the YEAH! BUFFALO Instagram and blog. As much as she’d like to say she is displaying her work for others to admire, it’s really her learning about the people, community and world around her. Their goal is to share, even if it’s only a small fraction of what they find through this project and put it out there for others to experience through Beth’s images.

They are influenced by the energy and beauty of people, community, and this city. Beth challenges herself to find and capture scenes that we all regularly pass, but do not actually see. She shows a new perspective on things that may have been ignored.

An artist’s TRUTH: “When I moved to Buffalo, I cried. It was flat, compared to my Pennsylvania home town, and I didn’t see any potential for artistic composition in my photography. I couldn’t get a high or good enough angle on the skyline. I challenged myself to seek out what I wanted to find, but instead, I happily started creating something very unexpected.” – Beth Insalaco

Insalaco has always been an idea person and a maker. But, that’s not how she started her career. She graduated from college with a Bachelor of Science in Nursing and worked 7 years as an RN in oncology, the ICU and ER. Burned out from both the physical demands, and realizing the fragility of life, she had no energy left to pursue my creative ideas. That’s when Beth bought her first camera. She started learning by experimenting and taking images with no rules or expectations. She loves to explore the unknown and finds excitement in pursuing an adventure where I do not know the industry “rules” and seeing what she can create without those barriers. Working with people and their families as they faced the end of their lives has very much contributed to the way she capture images. Reading people, and emotions as well as reacting quickly were necessary skills.


Beth believes photos serve a higher purpose, to understand the world around us so that we can leave this place a bit better. She is challenging herself to see alternate perspectives and share what she is learning about our community through her images.

She wants to inspire others to get out there and start using their own gifts to teach others what they have learned about the world.

I would love for my art to bolster the surging positive energy our community is experiencing. Buffalo natives already know, it’s the community that makes our city great, not a towering, shiny skyline. While it’s great to see new buildings, I believe it’s working together, lifting each other up and caring for our neighbors that is making the biggest impact on our city. It’s great to play a part in supporting this, showing the world it’s true, community is what makes a city great, we are living it out, right here in Buffalo. – Beth Insalaco